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Don’t make New Year’s resolutions for yourself… make them for others. It’s easier, more fun, less trouble.

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Friday, December 31st, 2010


by Dr. Jeffrey Lant

It’s the time of the year for the obligatory New Year’s
resolutions. You know, what I mean:

I plan to go on a diet and become chic and svelte
by Valentine’s  Day.

I will go to the gym every other day, so help me
Hannah. Muscles and enticing curves, or bust.

I will eschew the delights of eating one sugar-soaked
Little Debbie after another.

I will… but you get the idea.

There is something abhorrent about admitting
that you are imperfect. I don’t like it at all.

New Year’s resolutions imply that you have somehow
fallen beneath the high standard of perfection, that
there is something not quite right about you, a nagging
something that needs instant attention.

But what could that be?

Like you, I look in the mirror of a morning and, despite
advancing age, I see nothing but the spitting image of
one who is, indeed, the fairest of them all. It affronts me
to think otherwise.

Thus, while wishing to do my bit to uphold the
traditions of Auld Lang Syne and making resolutions,
I find it hard to do so… as I have nothing to improve
and everything to enjoy.

Hence this modest idea: give up resolution making for
yourself… and focus your full attention upon the others,
lamentable, imperfect, with a pressing need for overhauls
small and large.

Draw up a list of persons known to you with glaring,
jarring imperfections.

Do not stint. Remember, you are performing a useful
act, a noble act, and act of kindness and empathy. As
such, let yourself go… think of your aging peers and their
shocking habits… of your relatives who have outlived the
excuse of "puppy fat."

Think of your loud,  too boisterous, ear-splitting friends…
and the motor-mouths whose decided opinions on
everything under the sun are, perhaps, de trop.

Think of the always-late delivery boy and those
with too many unattended felines in a confined
space and the olfactory discomfort thereby occurring.

Think, I say, think of  prevaricating politicians…
and those with nookie on their minds and an acute
inability to contain it. Look around you and weigh in
with a will…for you have many resolutions to craft
and far too little time in which to offer them.  Timing
is everything, after all, and New Year’s resolutions
in March seem, well, tardy. Act now.

Now write the New Year’s resolutions — for others.

This part could be troublesome and demands your
full attention and craft. Resolutions must be simple,
straightforward, honest and at least potentially do-able.
Thus, calling your insufficiently loved and abundantly
padded brother-in-law fat just won’t do. Try this instead:

New Year’s resolution of brother-in-law Bob:

To lose 15 pounds by month’s end.

And then your signature and the date.

Keeping your resolutions short, sweet, and to the
point is de rigueur.

Mail the resolution… email the resolution. Only
ensure that your kind thought for their betterment and
perfection reaches them early in January.

Imagine how grateful, how pleased the recipient will be when
he of pronounced embonpoint receives this missive and its
kind and thoughtful message becomes apparent.

Send your New Year’s resolutions even to those near and
dear who share your abode and are bosom buddies and
dear companions on your earthly journey.

The temptation, even for those expert and experienced
in providing life enhancing New Year’s resolutions for others,
will be to personally deliver, message upon hallmarked silver
salver, your resolutions to the people near at hand, spouse,
children, impecunious sons in law, etc.  You will think of
their profoundly grateful responses, you will think of
the affection and love in their eyes. You will hear with
delight words so lavish and abject that even that practised
purveyor of the obsequious Uriah Heep would be put to
shame. No, you do not want to miss a moment.

But you must.

For your recipient will need a moment or two to
compose himself and, no doubt, let fall the grateful
tear, that you should care so much and have gone to so
much bother on their behalf. Allow them a moment
of reflection in privacy, as they think how grateful, how
very grateful, they are to have such a one as you in
their (otherwise imperfect) life.

Savor this moment, glass of grog at hand for
you have done the very best of deeds. Sing under your breath
this little-remembered chorus from Robert Burns’ immortal
annual anthem of maudlin sentimentality, Auld Lang Syne:

"We two have run about the slopes,
and picked the daisies fine ;
But we’ve wandered many a weary foot,
since auld lang syne."

And now,  gratitude, indeed.

As I was finishing up this practical report,  there
was a knock at the door… then the telephone rang…
then I noticed a decided up tick in my email.
I was not surprised… I was expecting such a deluge.
After all, I had contacted many with a hearty abundance
of resolutions, necessary, specific, in depth, all
resoundingly honest to a fault. Now, no doubt, the expected
responses, the epistles of gratitude and fulsome thanks
were at hand.

Ou la la!

Imagine my surprise upon reading the first of these
messages:

New Year’s Resolution of Dr. Jeffrey Lant…:

signed

your loving sister

Then the one signed by my (concerned) brother, my
(worried) father, one jointly signed by my (still affectionate)
niece and  nephew, my (who-else-could-tell-you?) best friend,
my (long suffering) partners… even my (silent-until-now) driver
and  his wife.. .and all the very many others.

It was jolting to be sure to learn that so many felt
so strongly there was so much of me to enhance and correct.
But these messages, profoundly honest, stimulated
the only New Year’s resolution I shall make this
year: to love them all, warts and all, and be
profoundly glad I have them in my life.

Happy New Year, 2011!

About The Author

drlant

Harvard-educated Dr. Jeffrey Lant is CEO of
Worldprofit, Inc.,
www.worldprofit.com where
small and home-based businesses learn how to
profit online. Attend Dr. Lant’s live webcast
TODAY and receive 50,000 free guaranteed
visitors to the website of your choice! For details
on Dr. Lant’s 18 best-selling business books,
go to
www.jeffreylant.com

Comments (0)
Categories : Articles by Jeffrey Lant, Life
Tags : 2011, Articles By Dr. Jeffrey Lant, family, Jeffrey Lant, New Years Resolutions

The next great economic disruption is coming. Are you ready for it?

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Thursday, December 30th, 2010

by Dr. Jeffrey Lant


This title is sure to startle people who follow the ups
and downs of the economy with care and perception.
"Economic disruption," they might say. "Whaaat?
It is my distinct impression that things economic are
improving, slowly but surely. Am I wrong?"

No, you’re right. Things ARE improving, the signs are
unmistakable:

Item:  Online 2010 Christmas sales rose 15% this holiday
season from October 31 to December 23. Online retailers
took in $36.5 billion during this period,  compared to
$31.5 billion the same period a year ago. (Note: apparel
sales lead the way with $7.3 billion in sales, up 25.7
percent from a year ago.)

Item: Weekly unemployment applications of around
425,00 signal modest job growth. Such applications
peaked at 651,000 in March, 2009.

Item: Companies increased their orders for long-
lasting manufactured products by the sharpest increase
in eight months, the Department of Commerce reported
before Christmas, 2010. Demand rose for computers,
appliances, and heavy machinery… with overall expected
2011 growth at 3.5 percent to 4 percent,  up from 2.8 percent
in 2010. Andante ma non troppo.

The rich are out and about buying things meretricious  de
rigueur for the country club set.

As retailers to the rich can unhappily confirm,
wealthy shoppers, with their penchant for
acquiring gaudy and overpriced items the rest of the world
gets by quite happily without, were in short
supply during the recession. This Christmas
season of 2010 was very different. Mere bagatelles such
as luxury automobiles and eye-popping ice were
snapped up with alacrity — and no buyer’s remorse.

Said Michael J. Silverstein, a senior partner at
the Boston Consulting Group in Chicago. "Many
households with incomes above $100,000 don’t believe
the sky is falling anymore. And when they don’t believe
the sky is falling anymore, they want things." Amen.

For instance, some national chains and
independent merchants expect double-digit
increases in jewelry sales for 2010, a dramatic
turn-around from the painful 40 percent drops
the hardest hit jewelers experienced since 2008.

So, if things are getting better bit by bit, why is this
article about the next great economic disruption?

Because, quite frankly, the ease and abundance
of good times are like a drug obliterating the painful
lessons and memories of bad times… which all
contributes to creating the next, inevitable bad times.
Instead of losing the lessons of the still clear and
painful past, we need to make every effort to remember
them…. while preparing for the next great economic disruption
for which we must be better prepared than the one from which
we’re emerging from now.

The great English romantic poet Lord Byron can
assist us. One day his lordship received a message from his
demanding inamorata Lady Caroline Lamb to "remember"
her. Tired to death of her  incessant impositions, he
sent her this message of unmistakable clarity:

"Remember thee! remember thee!
     Till Lethe quench life’s burning stream.
  Remorse and shame shall cling to thee,
     And haunt thee like a feverish dream!

Lord Byron indeed would remember and rearrange matters
accordingly … and so must we all. After all, we all know that such
disruptions occur at predictable intervals for which we must be ready.

Here are the preparatory steps to follow starting TODAY!

1) Start a "rainy day" fund. Build this fund by regular monthly
additions until it represents at least 6 months of total home
expenses and not a cent less. Building this fund in good times
takes exceptional determination, not least because in such
times you want to "make up" for the things you went without
during the recession. At all times, therefore, you must remind
yourself that the next bad times are on the way… and that you
are determined to be ready for them. Save then as if your life
depends upon it… for it does.

2) Survey all expenses. If you think  you did so during the bad
times, think again. Now you know how many of these things
you can comfortably do without. Root them out now… and
put the savings in the "rainy day" account. Turning current
expenses into income-producing capital is a crucial part of how
you’ll get comfortably through the next bad times.

3) Review the damage the bad times made. Did you, for
instance, borrow against an IRA account or life insurance
policy? If so, you must replace these funds by regular
monthly payments, not least because such borrowings
are likely to have tax and high interest payment implications.
These need to be taken care of ASAP.

4)  Start your trek ahead with a clear understanding, with a
precise, realistic appraisal of where you are today
. Many
people at this point in the economic cycle are deeply
depressed by what they have lost. This is a mistake.
Instead of fretting over what is gone from your asset
balance, instead review what you have and consider just
how you will improve your net worth.

Still more recommendations

5) If you are self-employed, as many people reading this
article are, always make the maximum allowable contributions
into your retirement account
. Treat these  as payments, as
you would any invoice. And always pay these retirement
payments first, before other bills.

6) Make the maximum charitable donations that you can.
Your charitable contributions should begin in January of
the new year… and not in December. You should set a
dollar donation objective for the year (in conjunction, of course,
with your accountant.) Start working towards it as the new
year dawns and not as it exits.

7) Remove yourself from what I call the "squandering
classes
." Review each and every expenditure… not just
for yourself but for any children still at home and  old enough to
have jobs. All have a responsibility to think first, determine whether
this expense is in fact warranted, and reduce or go
without whenever possible.

8) "Batten down the hatches" for 1 month.  As a test of
your system and habits, live one month in the good times as
if it were one month in the bad. Cut expenses accordingly and see
how easy (or difficult) your life would be in recessionary times. Such a
drill should yield many good ideas as well as clarity on your spending
habits.

Death, taxes, bad economic times

When I was growing up people said there were 2 great inevitabilities
of life: death and taxes. However, there is in fact at least 1 more:
bad economic times. Count on it. They will recur in  your life over
and over again.

Will you be ready for them?

You certainly will be if you treat them as the certainties they are
and prepare accordingly, along the lines of this article. Doing
so, when they arrive you will have nothing to fear, and that places
you amongst the very smartest and best prepared, the ones destined
to ride out the next great economic storm in comfort and with quiet
satisfaction.

About The Author

drlant

Harvard-educated Dr. Jeffrey Lant is CEO of
Worldprofit, Inc.,
www.worldprofit.com where
small and home-based businesses learn how to
profit online. Attend Dr. Lant’s live webcast
TODAY and receive 50,000 free guaranteed
visitors to the website of your choice! For details
on Dr. Lant’s 18 best-selling business books,
go to
www.jeffreylant.com

Comments (0)
Categories : Articles by Jeffrey Lant, US Economy
Tags : Articles By Dr. Jeffrey Lant, Boston Consulting Group, economic predictions 2011, economy 2011, Jeffrey Lant, Michael J. Silverstein, money markets, us economy

How to stay focused and make money on days you DON’T feel like it!

By admin · Comments (0)
Sunday, December 26th, 2010


by Dr. Jeffrey Lant

Did you lay in bed this morning unwilling, unable
to get up? Did every fibre of your body demand
more time in the sack? Was it a struggle to
open an eye… and get up?

Sure enough, if today wasn’t like this, some
of your many tomorrows will be. You need to be
prepared for such inevitabilities… because they
can and will occur and can and will sabotage your
ability to make money. Here are some suggestions
that’ll help you rise and shine… suggestions I use
myself when getting up and getting going are most
decidedly NOT my first priority!

1) Create a "to do" list before you go to bed.

The key to making tomorrow organized, efficient,
and profitable is what  you do today. Make it a
rule before you retire for the night to draw up a
clear, clean, specific "to do" list. Write it, read it
over, put it next to the bed… then turn off the lights.

While you’re sleeping your subconscious mind
will be busily at work helping you organize and
implement the items on your list. Even when your
body is screaming for more sleep and all the
creature comforts it can get, the brain — and
your crucial "to do" list — will be helping you get
up and at ‘em.

2) Take a cold shower.

The British empire, the largest the world has ever
known, was practically built on a cascade of frigid
water. Its young men, pillars of the imperium, were
shipped off to prep schools and immediately
subjected to the jarring temperatures which will work
for you as well as it worked for them.  Don’t stand
there and debate…. turn up the cold tap and plunge!
You’re about to be invigorated, rejuvenated,  primed
to run your empire.

3) Do some exercise.

Are you huddling in a corner of your kitchen,
hands gripping a cup of joe, comfy in your bunny
slippers? Whoa! This isn’t helping getting your act
together. You need some brisk, bracing exercise…
the kind guaranteed to send vital oxygen to that all-
important brain.

Put the steaming liquid down and kick up your
heels… or quick-step around your back yard or
up and down your street. With every step your
brain will exult. The key isn’t coffee… it’s oxygen.
Move bristly and infuse it where it must go for
maximum good.

4) Give yourself an easy, immediate success.

Don’t feel like doing anything? Then give yourself
an easy, immediate success. This should, of course,
have been indicated on your "to do" list. Before you go
to bed be sure to post on your list an easy thing,
a thing that will start today’s sequence of successes.
Once begun, as we say in New England, is half done.

What could this "easy" thing be?

It could be calling a long-time customer to get
a nice re-order or following up with a new customer to
whom you’ve already sent a proposal and quote.

One success engenders another. Even a small
success is sufficient. Start successful, remain successful.
It all begins when you least feel like it.

5) Put on your head phones and engage with
some stirring music.

Still need help getting into gear? Go to the play list
on  your computer and choose something rousing.
What? You don’t have such a play list? Start it
today. I can assure you, you are going to need it.
Here are some of my sure-fire upbeat selections,
guaranteed to get you going:

Wake up Little Suzie by the Everly Brothers (most
appropriate, don’t you think?)

Think by Aretha Franklin.

Natalie Cole’s version of Pink Cadillac, and

J.P. Rameau’s always motivating Tambourins I-II
from Dardanus.

Your list may well be different from mine; the
important thing is to have a list you can access at
once. Turn up the sound… and move your body.
Your uplifting selections are moving you towards
another successful day.

6) Visualize what you’ll get when you turn this day
into a success.

All too often we work without conceptualizing why.
We work today because we worked yesterday.
This is not nearly good enough.

Remind yourself just why you’re working and what
special thing today’s successes will help create.

In my case, for instance, I have a pile of auction
catalogs stacked high next to my computer. I motivate
myself on days when such motivation is needed by
looking at the things I want from auctions coming up
quickly. Getting myself focused and together is a
precondition for maximum acquisition. Visualize
success; then do what’s necessary to achieve it.

7) Still not alert and moving? Then take the day off
formally and properly
.

Like most people these days, you are working
more and longer than either your parents or grand
parents. We are the most leisure-challenged
generation ever.

The plain fact is, you may be unable to get up and
resolutely face the day because you’re just worn
out. If so, take the day off… sleep in, sleep properly,
sleep, relax and goof off without guilt. You’ll be the better
tomorrow if you take what is necessary and do not
regard it as an indulgence but physical need.  Enjoy!

About The Author

drlant

Harvard-educated Dr. Jeffrey Lant is CEO of
Worldprofit, Inc.,
www.worldprofit.com where
small and home-based businesses learn how to
profit online. Attend Dr. Lant’s live webcast
TODAY and receive 50,000 free guaranteed
visitors to the website of your choice! For details
on Dr. Lant’s 18 best-selling business books,
go to
www.jeffreylant.com

Comments (0)
Categories : Articles by Jeffrey Lant, General Interest
Tags : Articles By Dr. Jeffrey Lant, Jeffrey Lant, marketing, motivation, sales, success
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